Product demo recorder - Clicknrec
VIDEO & SCREEN RECORDING, PRODUCT DEMOS, Founder’s, PM’s, Pmm’s
What We Set Out to Do
Clicknrec was built to help PM’s, PMM’s, Founders & customer peoples create clear product demos without the friction of traditional tools. The challenge was demo creation usually breaks flow switching apps, setting up recordings, editing later. By designing Clicknrec as a Chrome extension, the experience lives directly inside the product being recorded, making capture instant & editing lightweight. The result is a faster, more focused way to turn real product interactions into shareable demos.
Understanding the problem
Research & Discovery
- Spoke with PMs and marketers to understand how they actually create product demos day to day.
- Reviewed popular demo and screen-recording tools to see where users feel slowed down or frustrated.
- Observed real demo workflows to spot moments where people lose focus, make mistakes, or give up.
RESEARCH and outputs
Design Strategy
Designing
I designed Clicknrec by thinking like a user in the middle of their work, not like someone learning a new tool. The focus was to remove friction, keep controls simple, and make every action feel natural. By designing around flow and familiarity, the experience became more intuitive, engaging, and easy to use without interrupting the user’s momentum.
Visual Designs
Accessibility Considerations
- Clear labels and simple actions to reduce confusion
- High contrast and readable text for better visibility
- Consistent patterns to lower learning effort
Typography & Components
Typography: Clear hierarchy (Large Bold Merchant Name > Section Headers > Body). Monospace for IDs and tabular data.
Components Library:
Key Features Delivered
1. Seamless onboarding flow
The goal is to gather as many relevant inputs as possible from users to ideate and build solutions around their needs.
2. Recordings with customizable speed controls
Users can control demo playback speed to save time
3. Recordings with smart zoom options
Auto-focus on important moments so customers never miss critical steps.
4. General settings
Users can play around the demo video they recorded.
5. AI Trims detect and deleting
AI automatically detects and suggests to removes unnecessary parts like mmm, huhh, etc.
5. Demo video BG-settings.
Customise the background in the settings, Own background uploads as well.
Design Validation
Usability Testing (internal)
Participants: PM’s, Founders, Customer people
Method: Moderated task-based testing with product
Task: Quickly record a demo video and interact with the AI-trim features
+2hrs
MINUTES SAVED / USER PER DAY
50+
CHROME WEBSTORE INSTALLED
400+
AI-TRIMS DONE
Final Solution
Developer Handoff
Delivered high-fidelity designs with detailed spacing, typography, component specifications to ensure implementation accuracy. Collaborated closely with developers to clarify edge cases and maintain visual and functional integrity during build.
Qualitative Feedback
“I could start recording instantly without setting anything up - it felt natural.”
- Product Manager
“I could start recording instantly without setting anything up - it felt natural.”
- Product Manager
“Recording a client-ready demo takes just a few clicks and feels effortless.”
- Customer people
Business Value
Saves hours of work
Frictionless Demo making
Sales Enablement